The 5 basic things you need to know before you get into hard core Link Building:
5: ‘Link to us’ pages:
- what they do: they increase the number of user generated pages
- what makes them especially useful: covers up other linking activities
- recommended: different kinds of links for each kind of ad.
4: Directory submissions:
- what they do: increase numbers for branded links
- what makes them especially useful: augments domain authority
- recommended: pick and choose the directories to submit it to
- downside: tend to be neglected because of the monotony of the task
3: Blog and forum participation:
- what they do: makes you visible in the blogosphere
- what makes them especially useful: increases nofollow links to the website
- recommended: make genuine comments rather than just agreeing with rest of the crowd
- downside: could be considered spam at times
2: Guest Blogging:
- what they do: helps find blogs of your interest
- what makes them especially useful: Links you obtain in this manner are considered trustworthy
- recommended: link out carefully, preferably Authority sites
- downside: could be time consuming in some cases
1: Link Placement:
- what it does: importance and value now being given to it
- what makes them especially useful: in-content links given maximum value
- recommended: use all kinds of links and not just one kind
- downside: only in-content links are considered unnatural.
